Regional Grantmaker in Southern Africa

Case Study

Consistent Storytelling and Network Building for Regional Development

Partnering with Stractiv8 reenergised how this organisation told its story and connected with its community. Rather than simply delivering a communications strategy, we co-created a vision with the client, amplifying their mission and bringing their work to life for a broader audience.

The organisation aimed to enhance its visibility, foster stronger partnerships, and expand its reach to align with its mission of combatting poverty and fostering development. However, achieving this required:
• Aligning its key messaging with its core values.
• Creating visually appealing and compelling content.
• Sparking meaningful engagement across stakeholder groupings, namely: civil society, government, and private sectors.

Our approach included:

Consistent messaging	Visual content creation	Dynamic content series	Cross sector collaboration
Co-developing a values-driven communication strategy that resonated with diverse audiences.	Producing eye-catching graphics and compelling video content that brought the mission to life.	Launching a weekly dialogue during the COVID era that fostered engagement across sectors and sparking meaningful conversations.	Facilitating interactions that bridged civil society, government, and the private sector, amplifying collective impact.

Website Design and User Experience	Pre-Planning and Speaker Preparation
Designing an intuitive platform that aligned to the vision of the Festival.	Preparing speakers and participants for the virtual format.

Social Media Amplification	Real-Time Adaptability
Expanding digital reach to engage a broader audience.	Executing live sessions and attending to technical glitches.

The Outcome

Our service and expertise brought remarkable outcomes, namely:
• Updated and sharper messaging increased the reach of the client’s content to a significantly broader audience.
• Scheduled interaction and collaboration with stakeholders helped to align the efforts of the organisations programme and projects.
• Through an innovative and responsive series, the client was able to offer a platform for dialogue and collaboration during the uncertainty of the COVID-19 lockdown.

Our Reflections

1 – Civil society organisations are high engaged and compassionate communities. With visible support and access to resources, targeted campaigns saw engagement and reach that raised awareness of several programmes.

2 – Development practitioners and leaders are increasingly responsive to digital solutions that allow them to work and interact in a hybrid setup.

Feedback from the client

Stractiv8 provided strategic communications services, website management, social media management, report editing and formatting, and board meeting pack editing, which has met the high standards and satisfaction of our organisation.

We were also impressed with the excellent communication and attention to detail that Stractiv8 provided during their tenure. Their service fees were competitive, and their package served our network well.

Head of Operations, Regional Grantmaker in Southern Africa